Does Your Financial Advisor Put Your Interests First?

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Learn if your financial advisor is working for you!

Answer these questions to learn if your advisor is putting your interests first.

  • My advisor acknowledges in writing that she/he is a fiduciary financial advisor at all times.
  • My advisor puts our agreements, important disclosures, and lists her/his services in writing.
  • My advisor makes recommendations based on a written investment plan crafted after carefully reviewing my financial situation, personal circumstances and my goals.
  • My advisor does not recommend principal trades or proprietary products – unless I ask him / her to.
  • My advisor seeks to avoid conflicts and has put in writing and explained to me the impact of any unavoidable conflicts so I can provide informed consent to my advisor that it’s okay to proceed with the recommendation.
  • Each year my advisor gives me a written accounting of ALL the fees and expenses involved that I pay and that the advisory firm collects or, at least, will provide a good faith estimate of all fees and expenses on request.


How did your advisor measure up? These are all reasonable requests and really good advisors agree that it’s just what they do. You should expect your advisor to do them all.

If you answered “no” to one or two questions, speak with your advisor and say what you expect.

If you answered “no” to 3 or more questions, consider contacting a Best Practice Advisor to learn how she/he would work in your best interests.

If you don’t know or don’t understand these practices, stay in touch. Contact us, we are here to help you get good advice — advice that will help you reach your financial goals.

To better understand your rights, see the Advisor Best Practices.

“A low-cost adviser can make you thousands of dollars richer with well-chosen investments while saving you a fortune in unnecessary fees, excessive taxes or reckless risks you might otherwise incur.”

Jason Zweig, June 3, 2016
The Wall Street Journal